Primary care
Same-week appointments, close to home.
Book a visit
Mon–Fri 8–6 · (512) 555-0148 - New patients welcome
- Insurance accepted
- On-site parking
Digital marketing for small businesses
A professionally designed website. $99/month.
Start with a conversion-focused website, then add accountable Google and Meta ads or practical AI implementation when the business is ready. Clear scope, bilingual delivery, and controls you can approve.
- Focused scope
- Hosting and SSL included
- Custom work quoted separately
Designed for operators
What a Lumina site can look like.
The $99 plan is focused, not generic. A conversion-oriented homepage needs a clear offer, a credible first impression, and one path to call, book, or inquire.
Check website fitThree practical offers
Choose the next useful step.
No bundled mystery services. Start with the need you can define and approve now.
01
Primary offer
Professionally designed website
$99/month
A focused, conversion-oriented website with the hosting, SEO basics, and upkeep a small business needs.
Ask about the website plan02
Paid acquisition
Google & Meta ads management
15%of managed ad spend
Client-owned accounts, practical safeguards, campaign setup, optimization, tracking, and clear reporting.
Ad spend is paid directly to the platforms. Request an account audit03
Applied systems
Affordable AI implementation consulting
Fixed scopescaled to budget
Use-case selection, automation, integrations, and practical AI with human review built into the rollout.
Scope an AI use caseWhy the model is different
Clarity before complexity.
Small businesses should be able to see the scope, price logic, ownership, safeguards, and next decision without translating agency jargon.
Focused before custom
The $99 website has clear boundaries. Larger work gets a separate scope instead of being hidden in vague promises.
Your accounts stay yours
Ad platforms and business systems remain client-owned, with only the access needed for approved work.
Humans approve consequential changes
Budgets, campaign direction, sensitive automations, and exceptions follow an agreed review path.
01 / Website plan
A focused website with a price you can see.
The plan is designed for a small service business that needs a credible web presence and one clear path for prospects to call, message, book, or inquire.
$99per month
USD · Month-to-month · No long-term lock-in
Check website fitIncluded in the focused scope
- Conversion-focused structure: clear message, offer, proof, and contact path.
- Up to five core pages: enough for a focused small-business site.
- Mobile responsive: designed to work across phones, tablets, and desktops.
- Managed hosting and SSL: core delivery and certificate management included.
- Foundational SEO: titles, descriptions, indexability, sitemap, and page structure.
- Maintenance: plan-covered site fixes and routine technical upkeep.
- Content updates: up to 60 minutes monthly for minor text or image changes on existing pages.
02 / Google & Meta ads
Managed with access, budget, and approval discipline.
15% of managed ad spend Ad spend is paid directly to Google and Meta.
Audit and ownership
- Account and tracking audit
- Client-owned Google and Meta accounts
- Existing permissions and access review
Access and change controls
- MFA and role-based access practices
- No password sharing
- Budget caps and documented change controls
- Approval discipline for material changes
Audience and campaign setup
- Client personas grounded in business context
- Geolocation targeting and exclusions
- Campaign structure and setup
- Conversion tracking where technically appropriate
Optimize and report
- Ongoing search, audience, placement, and budget optimization
- Plain-language reporting tied to agreed measures
- Recommendations separated from changes requiring approval
These are controls and operating practices, not absolute security guarantees or promises of campaign performance. Platform behavior, market demand, budget, offer quality, and client approvals all matter.
Discuss ads management03 / Applied AI
Affordable AI implementation consulting.
Start with the process, not the tool. Each engagement is fixed-scope and scaled to the use case and available budget, without inventing a universal package price.
Scope a practical use caseProcess and use-case audit
Map repetition, rules, volume, risk, data, and the human decisions that should remain in the loop.
Tool selection and workflow automation
Evaluate practical fit before adding software, then automate defined handoffs and routine work.
CRM and data integrations
Move useful information between customer, marketing, reporting, and operating systems with traceable flows.
LLM, RAG, content, and reporting use cases
Build practical implementations with human review, permission awareness, testing, and a security-conscious rollout.
Documented operational proof
Systems experience, not paid-media theater.
The relevant record is in technology and marketing operations. These past outcomes are context, not a forecast or guarantee for a new engagement.
Technology experience
18+years in technologyMarketing systems experience
10+years building systems inside marketing-company environmentsProductivity outcome
30%productivity increase from technology and workflow improvements at DentalMarketing.netEfficiency outcome
60%call-scoring efficiency gain through operational automation at DentalMarketing.netCost outcome
40%cost reduction through systems and process optimization at DentalMarketing.netExecutive and client dashboards
Built reporting surfaces that made operating and client information easier to review and act on.
Campaign-data-to-CRM integrations
Connected campaign and lead data with CRM workflows so marketing operations had a more usable record.
Past operational outcomes are not paid-media outcomes. Context is available in the founder's professional record.
Simple process
Three decisions from idea to approved work.
- 01
Clarify fit
Choose the service, define the business need, current state, budget context, and constraints.
- 02
Approve scope and controls
Confirm deliverables, ownership, access, review points, price, and what is outside the scope.
- 03
Build, review, and improve
Complete the approved work, validate it with the people using it, and report in plain language.
Credentials and training
Supporting technical and systems credibility.
Programs and training are described as completed, without presenting continuing education as a degree.
Harvard CS109x Machine Learning & AI with Python
Diploma.
MIT xPro Full Stack Development
Professional training program.
Salesforce
Platform Developer, Platform Administrator II, and Platform Administrator.
Computer Science, UTU
Evaluated as a U.S.-equivalent B.S. in Computer Science.
Cybersecurity and SOC 2
Training that supports security-conscious implementation and control design.
Clear communication across the team
Bilingual services: English (Fluent) and Spanish (Native).
The public site stays English-only. Discovery, working sessions, stakeholder communication, and delivery can be conducted in English or Spanish based on the people involved.
Practical resource
What should a small business automate first?
Use a four-part filter: repetitive, rules-based, high-volume, and low-risk. The guide includes a five-day exercise for finding a sensible first AI use case without starting with a new tool.
FAQ
Scope, price, ownership, and expectations.
The important questions should be answered before a sales conversation, not after it.
What is included in the $99/month website plan?
The focused plan is $99 USD per month, month-to-month, with no long-term lock-in. It covers a professionally designed, conversion-oriented small-business website with up to five core pages, one primary contact or lead path, mobile-responsive layouts, managed hosting and SSL, foundational SEO, maintenance, and up to 60 minutes each month for minor text or image updates to existing pages. Scope is confirmed before work begins.
What if I need a larger or custom website?
Ecommerce, custom applications, advanced integrations, large content libraries, and broader design or copy requirements are quoted separately. We will define the custom scope and price before asking you to approve it.
What does the 15% ads management fee cover?
The fee applies to the ad spend Lumina actively manages and covers the practices described on this page: an account audit, personas and targeting, campaign setup, conversion tracking, ongoing optimization, access and budget controls, and plain-language reporting. Any separate setup, landing-page, or creative-production scope is disclosed and approved before work begins.
Is there a minimum ad spend?
Yes. Ads management is a fit when there is enough paid-media budget for meaningful testing and optimization. During the first conversation we confirm whether your planned Google and Meta spend supports accountable management at 15%, or whether another service is the better first step.
Who owns the ad accounts, and who pays ad spend?
You retain ownership of the Google and Meta accounts. Ad spend is paid directly by you to the platforms. Lumina receives only the roles needed for agreed work rather than taking ownership or asking teams to share passwords.
How do you handle ads access and security?
We use practices such as MFA, role-based access, no password sharing, permission reviews, budget caps, change controls, and agreed approvals. These controls reduce avoidable risk, but no provider can promise absolute security.
How is AI implementation consulting priced?
AI consulting is defined as a fixed scope and scaled to the use case and available budget. We first clarify the process, risk, data, tools, integrations, human review, and expected deliverable, then provide a proposal. We do not publish a made-up one-size-fits-all price.
Can you deliver the work in Spanish?
Yes. Bilingual services are available in fluent English and native Spanish. The public website is English-only, while discovery, working sessions, and delivery can be conducted in the language that best fits your team.
Do you guarantee website leads, ad results, or AI outcomes?
No. Outcomes depend on the offer, market, budget, data quality, platform behavior, implementation, and client follow-through. We define what will be measured, use agreed controls, communicate tradeoffs, and require approval for consequential scope, budget, campaign, or rollout changes.
Qualify the next step
Tell us what you are trying to improve.
Choose a service and share enough context to make the first conversation useful. You can send the details through WhatsApp or email.
Use WhatsApp or email and include the project details from the form if you want that context in the first message.